Skin conditions in pregnancy
Pemphigoid gestationis: the itchy blistering rash of pregnancy
Pemphigoid gestationis, once called herpes gestationis, is a rare autoimmune skin condition of pregnancy that causes an intensely itchy rash which can progress to blisters. It is not related to herpes and does not spread between people. This guide explains how it looks, how it is diagnosed, treatment, effects on the baby and what to expect after birth.
Last checked: 2026-10-03
Key facts
At a glance.
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Rare
DermNet says approximately 1 in 50,000 pregnancies; the British Association of Dermatologists calls it a rare blistering disorder associated with pregnancy.
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Timing
It usually presents between the 13th and 40th week with an itchy rash that develops into blisters, the BAD says; it can also appear soon after delivery.
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Not herpes
There is no association with the herpes virus and it does not spread from person to person (BAD).
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Flare at birth
The BAD says symptoms often improve towards the end of pregnancy but 80% of women experience a flare at the time of delivery.
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The baby
About 5 to 10% of babies develop a temporary blistering rash after delivery (BAD); DermNet says about 10%. There is an increased risk of early birth and a smaller baby.
What it is
The British Association of Dermatologists (BAD) describes pemphigoid gestationis as a rare skin blistering disorder associated with pregnancy, usually appearing in the second and third trimesters with an itchy rash that develops into blisters. It was previously known as herpes gestationis, but the name was changed because it has nothing to do with the herpes virus and, unlike herpes, does not spread. DermNet describes it as a rare, pregnancy-associated autoimmune blistering skin condition, with onset typically between 13 and 40 weeks or in the immediate postpartum period.
It is an autoimmune disease: the BAD says the mother's immune system reacts against her own skin, causing it to split and form blisters. Current understanding is that small parts of placental tissue enter the mother's bloodstream and activate antibodies that attack the skin, and DermNet says the placenta, not the skin, appears to trigger the response. The BAD says female hormones, particularly oestrogen, are thought to aggravate it. It does not run in families, but there is a link with other autoimmune conditions such as thyroid disease and pernicious anaemia.
What it looks like
Itching is common, and the BAD says the rash often starts around the belly button. It begins with raised, red, hive-like patches (urticarial plaques) on the trunk, back, buttocks and limbs. Within 1 to 2 weeks, large tense blisters can form on the red plaques, and they may also appear on the palms and soles. The face, scalp and mucous membranes are usually not involved. The blisters contain clear fluid, occasionally blood-stained, and usually heal without scarring. DermNet gives the timing of blisters as 2 to 4 weeks, and says some people have no blisters but plaques of inflamed skin.
Other pregnancy rashes can look similar before blisters appear. The BAD has a separate leaflet on polymorphic eruption of pregnancy, and DermNet lists polymorphic eruption of pregnancy, pustular psoriasis of pregnancy and bullous pemphigoid among differential diagnoses.
How it is diagnosed
The BAD says the appearance and behaviour of the rash are usually typical and easily diagnosed by a dermatologist, but before blisters appear it can resemble other skin diseases. A skin biopsy and a blood test for antibodies may be done to confirm it. DermNet says direct immunofluorescence on the biopsy shows linear C3 staining along the junction between the layers of skin in all cases, and blood tests can distinguish it from other autoimmune blistering disorders.
Treatment
The BAD says it cannot be cured but can be controlled; the aims are relieving itch, preventing blisters and treating any secondary infection. Options it lists include steroid creams, dressings for weepy or raw areas, emollients, oral antihistamines suitable for pregnancy, and steroid tablets for blisters and itching, which may need to be increased at the end of pregnancy to prevent flare after delivery. For severe, persistent disease after delivery, immunosuppressant treatment or concentrated antibodies (IVIG) may be considered by the medical team. DermNet similarly describes topical steroids for mild disease and systemic corticosteroids for more extensive disease, using the lowest effective dose.
The BAD notes that oral steroids carry a risk of raised blood sugar and blood pressure, so blood pressure, urine tests and ultrasound scans are important, and that anyone on prolonged steroid treatment should not stop suddenly but follow their doctor's advice. These are specialist decisions: never start, stop or change a medicine without advice from your dermatologist or obstetric team. It is safe to breastfeed while taking steroid tablets, the BAD says, as only small amounts pass into breast milk.
The BAD adds a fire-safety note: emollients can catch fire when in contact with dressings, clothing, bedding or hair, so avoid smoking and naked flames near them and wash clothing and bed linen regularly.
Effects on the baby and the birth
The BAD says the baby is at increased risk of premature delivery and may be relatively small, so the pregnancy should be closely monitored by the obstetrician and midwives. DermNet says the risk correlates with the severity of the condition. In 5 to 10% of cases (the BAD figure; DermNet says about 10%) the baby develops a blistering rash after delivery from transfer of the mother's antibodies; it can last up to 6 weeks according to the BAD and usually improves with creams and emollients, though DermNet gives a clearance time of 3 to 4 months.
A caesarean is not routinely necessary for this condition unless there are other reasons, the BAD says, and blistering of the vulva and vagina occurs in 20% of affected women. Different sources give slightly different timings for the baby's rash; ask your paediatric team what to expect.
After the birth and future pregnancies
The BAD says symptoms usually resolve days or weeks after birth, but in some women the disease stays active for months and needs continued treatment. Restarting periods, oestrogen-containing oral contraceptives and further pregnancies can all trigger flare-ups. It may recur in later pregnancies, and DermNet notes onset may be earlier in subsequent pregnancies. The BAD points to the support group PEM Friends, and says some treatments in its leaflet may not be available on the NHS. Specialist dermatology and obstetric pathways differ between UK nations, so ask your team how your care will be shared.
Frequently asked
Questions people ask.
Quick, plain-English answers to the questions we hear most.
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Is pemphigoid gestationis the same as herpes?
No. The BAD says it is not caused by the herpes virus and does not spread from person to person; the old name herpes gestationis was changed for that reason.
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How rare is it?
DermNet gives approximately 1 in 50,000 pregnancies, and the BAD describes it as rare.
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Will it go away after the baby is born?
Usually within days or weeks, the BAD says, though 80% have a flare at delivery and in some women it stays active for months.
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Will my baby have blisters?
Sometimes. The BAD says 5 to 10% of babies develop a blistering rash from transferred antibodies, which usually improves with creams and clears as the antibodies leave their system.
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Does it affect the pregnancy?
The BAD says there is an increased risk of premature delivery and a smaller baby, so closer monitoring is important.
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Do I need a caesarean?
Not routinely. The BAD says a caesarean is not necessary for this condition unless there are other indications.
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Can I breastfeed on steroid tablets?
The BAD says it is safe to breastfeed while taking steroid tablets as only very small amounts get into breast milk. Always follow your doctor's advice about medicines.
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Will it come back?
It may recur in later pregnancies and with oestrogen-containing contraception or when periods restart, according to the BAD.
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How is it different from other pregnancy rashes?
It is an autoimmune blistering condition. Polymorphic eruption of pregnancy and pustular psoriasis of pregnancy are among the conditions it is distinguished from, using appearance, biopsy and blood tests.
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Where can I find support?
The BAD leaflet signposts PEM Friends, and your dermatologist and midwife can advise on local support.
Where this comes from
Sources and checking.
This guide is for information, not medical advice.
Your GP or consultant knows your history and can tell you which parts apply to you. If your symptoms are severe, rapidly worsening, or come with red-flag features, seek urgent medical care. Figures and availability change, so treat them as a guide and confirm with the provider.
Published 2026-10-03, next review 2027-10-03.
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British Association of Dermatologists: Pemphigoid (herpes) gestationis patient information leaflet - https://www.bad.org.uk/pils/pemphigoid-herpes-gestationis, retrieved October 2026
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DermNet (New Zealand Dermatological Society): Pemphigoid gestationis - https://dermnetnz.org/topics/pemphigoid-gestationis, retrieved October 2026
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British Association of Dermatologists: Polymorphic eruption of pregnancy - https://www.bad.org.uk/pils/polymorphic-eruption-of-pregnancy, retrieved October 2026