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Relaxation techniques

Guided imagery and visualisation: how it works, the evidence and who should be careful

Guided imagery, or visualisation, asks you to picture a calm place in as much sensory detail as you can while you slow your breathing. It is one of several relaxation techniques studied for stress, pain and anxiety. This guide describes how a basic exercise is done, what the research suggests, and the small group of people for whom care is advised.

Last checked: 2026-10-03

Key facts

At a glance.

  • What it is

    Visualising calming scenes to produce feelings of relaxation, listed by NCCIH as one of six main relaxation techniques.

  • A basic exercise

    NHS inform suggests picturing a real or imagined relaxing place, engaging all your senses, breathing slowly and continuing for 10 to 20 minutes.

  • Evidence

    For relaxation techniques overall, NCCIH reports strong evidence for anxiety, dental and surgical anxiety and labour pain, and mixed evidence for sleep and cancer symptoms.

  • Safety

    Generally safe for healthy people, with rare reports of problems in people with epilepsy, certain psychiatric conditions or a history of trauma.

  • Format

    Can be self-led, recorded or delivered by a trained clinician; no equipment is required.

What guided imagery asks you to do

NHS inform describes a visualisation exercise as using an image as a way to focus your mind. You mentally retreat to a calming location, and the focus of attention on that image draws you away from worry and tension.

In guided imagery proper, a facilitator or recording talks you through the scene, often prompting you to notice colours, sounds, temperatures and smells. In the self-led version, you choose the scene yourself. Either way, the technique depends on regular practice rather than special talent for imagining.

A simple visualisation, step by step

The NHS inform exercise follows a short sequence that you can try seated in a quiet place.

  • Picture a place where you feel relaxed, either somewhere you know or one that you invent.

  • Add sensory detail: imagine the sounds, the smells and the small details of the place.

  • Close your eyes and breathe slowly through your nose.

  • Hold the image in mind while breathing out through your mouth.

  • Continue for 10 to 20 minutes, returning to the image whenever your attention drifts.

Where it sits among relaxation techniques

The US National Center for Complementary and Integrative Health lists six main relaxation approaches: progressive relaxation, autogenic training, guided imagery, biofeedback-assisted relaxation, self-hypnosis and breathing exercises. NHS inform lists visualisation within a set of nine breathing and relaxation exercises that also includes belly breathing, grounding and progressive muscle relaxation.

These techniques share a purpose. They aim to switch on what NCCIH calls the relaxation response, with slower breathing, lower blood pressure and a reduced heart rate, and they are usually learned and then used on demand when tension builds.

What the evidence says

The evidence below applies to relaxation techniques as a group rather than guided imagery alone, so it should not be over-read for any single method. NCCIH describes strong evidence for lowering blood pressure with slow breathing, for anxiety disorders and general stress, for dental and surgical anxiety, and for labour pain.

It describes moderate evidence for headaches and migraine, low-back pain, post-surgical pain and arthritis-related pain, and limited or mixed evidence for sleep quality, fibromyalgia pain and cancer-related symptoms. The NHS lists relaxation techniques alongside cognitive behavioural therapy among the approaches that may help prevent migraine attacks, to be pursued with help and advice from a GP.

Safety and who should take care

Relaxation techniques are generally considered safe for healthy people. NCCIH notes rare reports of problems in people with epilepsy, certain psychiatric conditions or a history of trauma, so vivid imagery or deep relaxation may not be right for everyone.

If a scene brings up distressing memories, panic or a sense of detachment, stop, open your eyes, ground yourself by noticing what you can see and hear in the room, and raise it with a GP or therapist. People with these conditions are better served by guidance from a clinician than by self-directed audio.

NHS inform advises speaking to your GP if panic significantly disrupts daily life, if self-care becomes difficult, or if managing responsibilities feels overwhelming.

Frequently asked

Questions people ask.

Quick, plain-English answers to the questions we hear most.

  • Is guided imagery the same as meditation?

    They overlap but differ. Guided imagery uses a deliberately chosen mental scene as the focus, while many forms of meditation focus on breath, sensations or open awareness.

  • How long should a session last?

    NHS inform suggests 10 to 20 minutes for its visualisation exercise. Shorter practice can still help you rehearse the skill.

  • Do I need a recording or app?

    Not necessarily. A self-led visualisation needs no equipment, though some people find a recorded voice easier to follow.

  • Does it lower blood pressure?

    NCCIH reports strong evidence that slow breathing exercises, one of the relaxation techniques, produce modest reductions. That is not specific to imagery.

  • Can it help with dental or surgical anxiety?

    NCCIH lists dental and surgical anxiety among the areas where relaxation techniques have strong evidence. Tell the clinical team in advance if you plan to use a technique.

  • Is it safe if I have epilepsy or a history of trauma?

    NCCIH notes rare reports of problems in people with epilepsy, certain psychiatric conditions or a trauma history. Speak to your clinician before starting and consider working with a trained therapist.

  • Can it help me sleep?

    NCCIH says evidence for sleep quality from relaxation techniques is limited or mixed. It can be a calming part of an evening routine alongside sleep hygiene.

  • What if my mind will not form clear pictures?

    You do not need vivid images. Focusing on sounds, smells or the feeling of a place can work, and the breathing component remains useful.

  • Can it prevent migraines?

    The NHS names relaxation techniques and CBT among the approaches used to help prevent migraine attacks, with help and advice from a GP.

Where this comes from

Sources and checking.

This guide is for information, not medical advice.

Your GP or consultant knows your history and can tell you which parts apply to you. If your symptoms are severe, rapidly worsening, or come with red-flag features, seek urgent medical care. Figures and availability change, so treat them as a guide and confirm with the provider.

Published 2026-10-03, next review 2027-10-03.